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Riviera Travel provides escorted and cultural tours to a wide range of destinations, from Japan to the Canadian Rocky Mountains. It specialises in holidays for over-55s.
Riviera Travel is an excellent provider of escorted tours and coach holidays and is a Which? Recommended Provider.
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| Holiday type | Which? Recommended Provider? | Customer score |
|---|---|---|
| Escorted tour | Yes | 82% |
| Coach holidays | Yes | 82% |
| Cultural tour | No | 82% |
| Rail holidays | No | 80% |
Customer score Based on a combination of overall satisfaction and how likely people are to recommend the company. For escorted tours and cultural tours: In an online survey in August/September 2024, we asked 12,119 Which? Connect panel members and members of the public about 19,958 holidays from the past two years. For rail holiday companies: In February/March 2026 we asked 943 Which? Connect panel members and members of the public who have been on 1,336 package rail holidays in the UK or abroad in the past three years (i.e. since February 2023). For coach holiday companies: in February/March 2026 we asked 1,382 Which? Connect panel members and members of the public who have been on 1,835 package coach holidays in the UK or abroad in the past three years (i.e. since February 2023).
We tracked the price of more than 20,000 holidays to find out exactly when to book to get the cheapest price – read our 28 ways to save on your next holiday
Riviera Travel received a strong 82% customer score for escorted tours, coach holidays and cultural tours. It earned Which? Recommended Provider status for escorted tours and coach holidays
These impressive customer scores are backed up by five-star ratings for the overall tour in both escorted and cultural tours, plus the quality of itineraries for coach holidays. A loyal customer told us: ‘My wife and I have been on a number of holidays with Riviera Travel and they have all been very enjoyable.’
Those who used Riviera Travel complimented the ‘well organised’ tours led by the ‘very knowledgeable guides’. One holidaymaker was full of praise, telling us: ‘The tour was extremely well organised. The guide was excellent, the hotel well situated and the itinerary varied.’ No surprise, then, that it received five-star ratings for the organisation of its escorted tours, cultural tours and coach tours.
At £222pp per night on average for short-haul stays in our main package holiday survey, it’s certainly not the cheapest provider, but the four-star value-for-money rating suggests its holidays are worth it.
Riviera Travel is a Which? Recommended Provider (WRP) which means that as well as being one of the most highly rated holiday firms in our survey it has also guaranteed to offer a full refund, or free changes, if the Foreign Office (FCDO) changes its advice about your destination.
It has also promised that in 2025, it won’t apply any additional surcharges to holidays that have already been booked.
Yes. Riviera Travel’s excellent organisation, wide range of destinations and overall tour quality are just some of the reasons why it's a Which? Recommended Provider for escorted tours and coach holidays.
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