Which? responds to Ofcom fining Virgin Media for preventing customers from cancelling contracts

Rocio Concha, Which? Director of Policy and Advocacy, said:

“It’s shocking that Virgin Media was deliberately making it harder for customers to leave for a better deal. This was a deeply cynical tactic at a time when so many households were struggling with cost of living pressures. 

“Virgin Media fares consistently poorly in our broadband customer surveys regarding overall customer score, which measures customer satisfaction and likelihood to recommend.

“It’s positive that the regulator has stepped in with such a significant fine - sending a clear message to other firms that there will be severe consequences for breaking the rules.”

-ENDS-