Press statement

Which? comments on predictions for ‘Sunshine Saturday’ holiday bookings and offers advice for sale shoppers

1 min read

Jo Rhodes, Acting Deputy Editor of Which? Travel, said:

“While many of us may be hoping to secure a good deal this weekend, it’s important to shop around and not feel rushed into making a decision. Time-limited deals aren’t always everything they promise – in fact when Which? analysed these kinds of offers in the past, we found that in more than half of cases, they were the same price, or even cheaper, after the sale ended.

“The New Year sales certainly aren’t the only opportunity to bag a discount; it is often possible to find bargains throughout the year on routes where airlines are keen to fill seats – setting up a price alert will help you see when fares fall. Whenever you choose to book, opt for a provider with a good flexible booking policy and take out comprehensive travel insurance from the day you book to cover you in case you are unable to travel.”

-ENDS-

Notes to editors:

Which?’s tips for booking a holiday in the January sales