£10 West End ticket sale: how to get the cheapest theatre tickets in 2025

It’s the return of Official London Theatre’s January sale, with cheap tickets for over 50 shows across all of 2025, including musicals like Les Misérables, Moulin Rouge and Wicked. 

The See It Live 2025 sale is similar to last year’s Official London Theatre sale, which has run annually for more than 20 years. Except this year’s sale is even better, because tickets for West End shows are available for the whole of 2025 – not just January and February.

That means you can find tickets across evening, matinee and weekend performances for the whole of this year, as long as you book by 11.59pm on 31 January. Cheap theatre tickets are available across participating shows at £10, £20, £30, £40, £50 or £60, with zero booking fees.

Read on to hear about the cheapest tickets available in the sale, plus how to use the sale to get discounts on shows such as Les Misérables, Mean Girls, Moulin Rouge, Six, Wicked and more.

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What is the See It Live sale?

With the See It Live sale, you can get £10 tickets to more than a dozen West End shows at great venues, including The Marriage of Figaro and The Pirates of Penzance at the London Coliseum and Macbeth at Lyric Hammersmith.

You can also get  £20 tickets to popular shows such as Agatha Christie’s The Mousetrap, Fawlty Towers and The Choir of Man.

Tickets start at £30 to £40 for more popular shows such as Les Misérables, Mean Girls, The Lion King and Wicked, but this includes peak times, with a good selection of seats (rather than having obstructed views, or sitting alone). And, remember there are no booking fees. 

That all means that apart from cheap standby and lottery tickets offered last-minute by venues, See It Live’s prices will likely be the best you’ll get for decent tickets to these shows, especially on weekends. Just remember, you’ll need to book your tickets by midnight on the 31 January. 

How to get cheap theatre tickets in the sale

1. Head to the See It Live 2025 page, browse the list of shows and prices. You’ll see starting prices on this front page. Click on the one that interests you.

2. You’ll be taken to a booking page for the show. Scroll down to the calendar, and look for purple highlights, showing the See It Live prices. You might find cheaper prices for midweek performances, or by toggling to future months. Select the show you want tickets for, and follow the purple button to ‘See It Live 2025 prices’

3. You’ll be taken to a seat selection page. Select your tickets, and pay to complete the booking

Full list of £10 theatre tickets

• King Of Pangea
• Macbeth
• Play On
• Puppy 
• Sisters 360
• The Gang Of Three
• The Marriage of Figaro
• The Nutcracker
• The Pirates of Penzance
• The Show on the Roof
• The Snowy Day
• (This Is Not A) Happy Room

Get cheap £30 tickets for Wicked, The Lion King, Mean Girls, Matilda and more

While they aren’t listed for as low as £10 or £20, more popular shows and musicals are available with decent discounts in the sale, particularly for peak times.

We found plenty of £30 tickets to see Wicked. And when we checked the price of the same seats outside of the deal, they were over double the price, at £67 to £77 in the rows in front and behind. 

The See It Live site also shows even cheaper prices outside of the promotion, meaning you might find something even cheaper. For example, we also found £28 tickets to this showing, but it was for much worse seats and sitting alone. 

Similarly for Six The Musical, we found a pair of £40 tickets for a showing 23 January, which would otherwise cost over £24 more if booked outside of the deal for nearby seats on the same night.

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