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Why you can trust our dog insurance reviews
Expert analysis
We've compared 34 features of dog policies, from cover for pre-existing medical conditions to behavioral therapy.
Best Buys
We've picked policies with high minimum cover levels, from insurers with good records for claims acceptance and complaints.
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Get a quotePlease note that the information in this article is for information purposes only and does not constitute advice. Please refer to the particular terms and conditions of an insurer before committing to any financial products.
Lifetime £15,000 | 84% | Lifetime - annual | - | - |
83% | Lifetime - annual | 70% | - | |
83% | Lifetime - annual | - | - | |
Lifetime £14,000 | 81% | Lifetime - annual | - | - |
Lifetime £13,000 | 81% | Lifetime - annual | - | - |
Lifetime £12,000 | 81% | Lifetime - annual | - | - |
Lifetime £11,000 | 81% | Lifetime - annual | - | - |
Lifetime policies: These cover your pet for any conditions it develops during the life of the policy. Some have overall 'annual limits' (these renew each year). Others have separate annual limits 'per condition' – with no overall yearly limit. Others have an annual limit – while also having lower 'condition limits'.
Table note: Table last updated in December 2024 – check policies before buying. Based on expert analysis of pet insurance policies – see full methodology below.
*Following an intellectual property dispute, this insurer is now called Petgevity (previously Petsure).
In total, we named 20 dog policies as Which? Best Buys. Here we take a deeper look at the top performers:
We like: this has one of the highest vet-fee limits out of the ones we assessed – £20,000 per year. The cap includes costs for scans and also contributes £750 for therapy provided by a behaviourist.
We don't like: as with most (but not all) policies, medical conditions that existed before the policy was taken out are excluded from cover.
We like: this has the highest vet-fee limit among products we reviewed – £25,000. It also included a high liability limit (for compensation-related costs should your dog damage any property or cause injury) of £3,000,000.
We don't like: holiday cancellation cover only applied if the dog requires 'lifesaving' treatment or surgery.
According to the Association of British Insurers, the average pet insurance claim paid in 2023 was £668. Factoring in the possibility of needing to make multiple claims, and the fact that vets' prices are on the rise, we wouldn't recommend a policy that pays out less than £2,000 annually.
But all pets are different, so it's well worth understanding your dog's needs to make sure you get adequate cover.
Dogs are generally more expensive to maintain (and insure) than cats, and certain breeds are more susceptible to chronic conditions than others. For example, Labrador retrievers can be prone to cruciate ligament problems, while dachshunds are prone to getting back problems, both of which can set you back thousands of pounds in treatment costs.
Talk to your vet about common conditions and what level of cover they recommend.
This might seem counterintuitive but, as most policies exclude pre-existing conditions, buying early means you're maximising the cover your pet will get.
Make sure your dog gets the appropriate inoculations and injections, including boosters. This will minimise its chance of getting an illness that could lead to expensive premiums.
Your insurer may charge interest if you pay monthly rather than annually, which can be expensive.
If the insurer increases your dog's premiums without good reason, call it to discuss the premium. It may be open to negotiation.
Why should you trust Which? research?
We’re not influenced by third parties. We work entirely on behalf of you, the consumer – nobody else. See our statement of editorial independence for more.
Dean Sobers, Which? insurance expert says:
'For most breeds of dog, you aren't legally required to own pet insurance, so it's ultimately your choice as to whether you want to fork out on premiums.
'With no NHS for pets – and some vets procedures costing thousands of pounds – insurance means you'll have significantly less to worry about should your dog require expensive medical treatment.
'Another core benefit of having insurance for your dog is that it covers the costs of compensation (cover limits range from £1m to £3m among those we examined), should your pet harm someone or cause property damage.
'The main downside is pet cover can also be fairly pricey (especially for older pets), and exclusions or high compulsory excesses can chip away at the policy's value.
'One alternative to owning insurance is “self-insuring” – paying for your dog's medical needs from savings. If you put aside regular amounts into a savings account, you'll have a growing fund to help pay for steep vet bills.'
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In December 2024, we analysed 169 pet insurance policies covering dogs. We examined the amounts they paid out in vet fees, plus other benefits provided, including costs for holiday cancellation, dental cover and advertising, and reward costs to help find your dog if it goes missing.
We compared 34 features of the policies, plus the amount each pays in vet fees, to create a policy score. The higher the score, the more comprehensive the cover.
Policies that we've named as Best Buys are all lifetime policies that did well in our analysis of cover, scoring at least 70%. In addition:
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